Create a workflow to send a coupon code based on scores.
On the Learnyst platform, you can create a marketing workflow based on the learner's scores.
- To automatically send a coupon to your learners based on their test score, select Increase revenue by conducting a scholarship test use case in the workflow.
- Create the workflow first, then select Increase revenue by conducting a scholarship test use case.
- Here is an appropriate process chart. Now, select the Subscribe trigger option.
- Once you click it, here, enter the title of the event.
- Then select the event from the drop-down menu. Now, I'm selecting the On test evaluation option.
- Then choose the course.
- Now select the test based on the score for which you wish to send the coupon.
- Now select the Access type.
- Once you have entered the necessary things, enter the Save Event button.
- Now click on the Trigger executed option.
- Here, enter the Condition's title. Then choose an action from the drop-down menu. I'm now selecting the Test percentage option.
- Now select the Condition and enter the percentage value.
- Then click the Save condition button.
- Then, select the Action option.
- Here, enter the action's title, then choose an action from the drop-down menu. I'm now selecting the Send a coupon option.
- Here, select the coupon.
- Then select a channel. I've selected the Email option.
- Now click the Compose Message option to compose the marketing mail with the coupon.
- Once you have composed the mail, click the Save Action button.
- Just like that, you can add another condition to your workflow. If your learner does not satisfy your conditions, you can send mail to them.
- To send a message to an unsatisfied condition, select the another action option.
- Here, enter the action's title, then choose an action from the drop-down menu. I'm now selecting the Send a message option.
- Just like before, select the Email channel and click the compose message option to compose mail.
- Once you have composed your email, click the Save Action button.
- Your marketing event and conditions are now ready.
- For example, if learners score 80% on a test, they'll get a 40% off coupon via email; if they score 50%, they'll get a 10% off coupon; otherwise, they'll receive an encouragement email only.
- Once you've customised your workflow, click the Save button to save your modifications.
- Then, click the Publish button to activate this workflow.
- By following these steps, you can automatically send the coupon code to your learners based on their test scores. These kinds of marketing strategies help you increase your revenue by over 25%.