Track Events with the Facebook Pixel on Your Learnyst Website

When a learner makes a course purchase or clicks on the signup button, the Facebook Pixel will track these actions, which are called Events.

  1. Access the Event Setup Tool

  2. Connect Your Website

  3. Track New Events

  4. Test and Monitor Events

Access the Event Setup Tool

  • Go to the Events Manager of your Facebook Meta Pixel account.

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  • Select Data Sources.
  • Click on Settings and choose Open Event Setup Tool.

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Connect Your Website

Track New Events

  • Click on the Track New Button.

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  • The tool will highlight all the clickable elements on your website page.

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  • Choose the button or element you want to track (e.g., the "Sign Up" button).
  • In the dialog box, select the appropriate Event Type (e.g., Purchase for tracking course purchases)

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  • Confirm the button or element you want to associate with the selected event.
  • If you want to track additional events, click Track New Button again or click Finish Setup when done.

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Test and Monitor Events

  • Visit your website and click on the Test Events.
  • Under the receiving activity, you can see the events received on completion in real time. 

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With this setup, you can now track various events on your website using the Facebook Pixel tracking.